Looking good and feeling good about it just got easier for eco-conscious consumers. One environmentally unfriendly product category that has previously slipped under the radar is denim jeans. In fact, many pesticides and polluting dyes are used in the production of jeans. Alanis Morissette and Woody Harrelson have teamed up to launch Reco Jeans, a new company making a (fashion) statement with 50% recycled denim. While this isn’t 100% environmentally friendly, it is a significant step in the realm of eco-friendly fashion.
Check out the Reco Jeans site: www.recojeans.com
Posted by Jonathan Strickberger