Found this article related to the ongoing trend of social media & Facebook. The article states that Facebook is now sending weekly analytics to owners of Fan Pages. This seems like a minute detail, but is a large leap in the right directions for brands using Facebook to target audiences. In the future this could lead to brands using Facebook as an essential site for their advertising.
In the weekly report the following is provided: number of fans added, comments, likes and visits in the past week.
Posted by michelle