Posts Tagged ‘versus’

Friday, July 24th, 2009

The Most Epic Race Ever Inked

Adventures from the Epic Cycle Episode 7

As the Tour de France nears its end, so does the Adventures from the Epic Cycle motion comic. The Concept Farm has developed the cycle-centric series exclusively for Versus, using actual race events as inspiration. Check out Episode 7 and be sure to watch the exciting conclusion of the Tour de France on Versus.

View all Adventures from the Epic Cycle episodes

Posted by Tyronne Schaffer

Thursday, March 12th, 2009

Versus Characters Play Their Roles

Professional cyclists are often known for their specialties. They are remembered by their successes and pitfalls. The Concept Farm’s Epic Cycle campaign for Versus isn’t shying away from stirring up controversy by slapping titles on the biggest names in the sport. From “The Returning King” to “The Bridesmaid”, we’re calling it like we see it. Check out the spot:

Posted by Tyronne Schaffer

Sunday, February 15th, 2009

Versus Tour of California is Epic

With the return of Lance Armstrong, all eyes are on the Tour of California. The Concept Farm’s campaign for Versus , appropriately titled “The Epic Cycle”, watches Lance get back on the bike for his highest profile race since his return. Check out or spot, then check out the race on Versus!

Posted by Tyronne Schaffer

Monday, January 19th, 2009

Lance Is Back!

Check out Lance in The Tour Down Under, his first race since his return. Here is the first of many spots for the Concept Farm’s “Epic Cycle” Versus Campaign.

Posted by Tyronne Schaffer

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